Monkeybiz x Ivy Parks - Adidas for Beyonce

Monkeybiz x Ivy Parks - Adidas for Beyonce

Monkeybiz and Beyoncé meet again through the dynamic Adidas brand. 

In January 2019, Monkeybiz was approached by Adidas to recreate a replica of the iconic Ivy Park braids that singer and songwriter, Beyonce, wore for her worldwide launch of the Ivy Parks x Adidas collab. 

 

The bespoke beaded curtain was displayed in one of Adidas' flagship stores in Johannesburg, South Africa for the duration of the launch. 

Monkeybiz brought 10 talented bead artists together to create a 3.5 metre tall beaded curtain that took over 6 weeks to complete. 

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